Privacy Statement
Last updated October 2026
This statement explains what personal information Alita Creative collects through the InXpress catalogue, how we use it and the choices you have.
1. Who we are
This catalogue is operated by Alita Creative (“we”, “us”, “our”) for InXpress franchisees. We are the data controller for personal information collected through this website.
You can contact us about anything in this statement by emailing rajee@alitacreative.co.uk or using the contact page.
2. What information we collect
Enquiry and contact forms: your name, email address, phone number, business or franchise name, delivery details and the products and specifications you ask about, plus any message you write.
Technical information: basic details such as your browser type and device that are needed to deliver the website securely.
We do not take payments on this website and never ask for card details.
3. How we use your information
To respond to your enquiry, prepare quotes, artwork proofs and invoices, and manage and deliver orders you approve.
To send you a copy of the enquiry you submit and to contact you about it.
To keep the website secure, to meet our legal obligations and to improve the catalogue.
4. Our legal basis
We process your information to take steps at your request before entering a contract, to perform a contract, to meet legal obligations, and for our legitimate interests in running and improving our service. Where we rely on consent, such as for optional cookies, you can withdraw it at any time.
5. Sharing your information
We do not sell your personal information. We share it only with suppliers and service providers who help us deliver your order or run this website (for example printers, couriers, email and hosting providers), and where the law requires it. These providers may only use your information to provide their service to us.
6. How long we keep it
We keep enquiry and order records for as long as needed to deal with your request and for a reasonable period afterwards to meet accounting, legal and customer-service needs. We then delete or anonymise them.
7. Cookies and similar technologies
This website stores your enquiry list and your cookie choice in your browser so the site works as you expect. We only use optional cookies, such as analytics, if you accept them. You can change your choice at any time using .
8. Your rights
Under UK data protection law you have the right to ask for a copy of your information, to have it corrected or erased, to restrict or object to how we use it, and to ask for it in a portable format. To use any of these rights, contact us using the details above.
If you are unhappy with how we handle your information, you can complain to the Information Commissioner’s Office at ico.org.uk.
9. Security
We take reasonable technical and organisational steps to protect your information, but no online service can be guaranteed completely secure.
10. Changes to this statement
We may update this statement from time to time. The latest version is always on this page.